Project-based Sales & Marketing support for Singapore SMEs — from pricing a new product to running the exhibition booth. No retainer, no in-house marketing department required. We scope it, price it, and deliver it.
Three patterns we see constantly with Singapore SMEs.
Most SMEs don't have a full launch or events team on payroll — and hiring one for a single project doesn't make financial sense. Work either doesn't happen, or gets rushed.
Pricing, channel, and sales enablement get treated as afterthoughts. Sales teams end up pitching a great product with no positioning, no battlecard, and no plan.
A booth gets booked because "we always do the show" — without a clear objective, a lead-capture plan, or anyone accountable on-site for whether it actually worked.
Sales & Marketing support isn't a maturity ladder — it's project- and event-triggered. We built our engagement around the two moments SMEs actually call us for: launching something new, and showing up somewhere that matters. Every core task below can also be engaged individually if you only need one piece.
Converts a client's launch idea into a priced, positioned, enabled, and scheduled go-to-market plan in one engagement — from market analysis through to a cross-functional launch timeline.
Size the addressable segment and benchmark 3–5 direct/indirect competitors so the launch is priced and positioned against reality, not guesswork.
A defensible price point and structure — list price, discount bands, margin floor — grounded in real cost and margin data, not a round-number guess.
The right go-to-market mix — direct vs. distributor vs. hybrid — and a practical entry approach for the key accounts that matter most.
A client-ready, sales-usable one-to-two-page sell sheet a rep can hand to a prospect, translating the product into a clear value story.
A single reference sheet the sales team can glance at mid-conversation to handle "how are you different from X" objections confidently.
Live coaching so the client's sales team is confident and consistent pitching the new product — not just handed collateral and left to figure it out.
A repeatable demo script and structure so every rep gives a consistent, compelling product demonstration regardless of who's presenting.
One cross-functional rollout plan sequencing pricing, channel, enablement, and marketing into a single timeline with owners and milestones.
Turns a vague "we should do a booth this year" instinct into a defined objective, a deliberately chosen format, a coordinated plan, and an accountable on-site presence at your exhibition or seminar.
Nail down, in writing, what this event is actually for — leads, visibility, thought leadership, or distributor relationship-building — since the answer changes every downstream decision.
2–3 concrete format options — a standard booth versus an experiential activation, for example — with rationale and an indicative budget comparison.
One cross-functional plan sequencing venue, vendors, content, invitations, staffing, and on-site logistics against the event date, with a RACI.
A shortlist of suitable vendors and venues plus a clear brief so the client can go out for quotes with a consistent spec.
On-the-ground coordination during the event so things run to plan, then a debrief that captures what worked and feeds the next event.
Every add-on is scoped by deliverable — how many invitations, how many posts, how many days on-site — not just hours. Add what your launch or event genuinely needs; nothing is bundled in by default.
Launch content pillars and a one-quarter posting calendar so your team knows exactly what to post and when. Strategy only — production and posting are separate.
Hands-on oversight of the multi-channel launch campaign execution window so the launch happens on schedule, not just on paper.
Drive qualified attendance by inviting targeted contacts from your own CRM base, with tracking so you know who's actually coming. Extendable beyond the base list.
Teaser and reminder posts so your audience knows the event is happening and where to find you.
Recap and highlight posts captured while the event's momentum is still fresh and shareable.
Extend coverage beyond the included posts when your platform mix or campaign ambition calls for more.
Real-time photos, stories, and posts from the event floor while it's happening — billed per actual day present.
We liaise with your booth or build contractor so fabrication happens on spec and on schedule — coordination, not fabrication itself.
A working lead-capture mechanism at the event, with a gift-redemption flow, so leads are captured cleanly and attendees get an incentive to engage.
Don't need the full track? Any single core task — a battlecard, a pricing model, a vendor shortlist — can be engaged on its own.
No published price list — because no two launches or events are the same. Here's how we get to a proposal.
30-minute call to understand your product, market, or event — and which track fits.
We map the exact tasks and add-ons you need and send a clear, itemised proposal — no guesswork pricing.
We go deep into your product, competitors, or event objectives to build the foundation for the work.
Sequenced delivery task by task, with a close-out call and a clear handover your team can run with.
Still figuring out whether this is the right fit? These are the questions we hear most often.
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